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Vol. 9 No. 1 (2015)
Published:
2015-05-29
Articles
THE ANTECEDENTS OF GAMBLING BEHAVIOUR FROM A SOCIAL MARKETING PERSPECTIVE
Donata Tania Vergura, Beatrice Luceri
1-12
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PDF
GAMBLING DEMAND: A META-ANALYSIS OF THE PRICE ELASTICITY
Craig Arthur Gallet
13-22
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PDF
MOTIVATION, PERSONALITY TYPE AND THE CHOICE BETWEEN SKILL AND LUCK GAMBLING PRODUCTS
Alessandro Gandolfo, Valeria De Bonis
23-39
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PDF
WHO PLAYS THE LOTTERY? FINDINGS FROM NEW JERSEY LOTTERY SALES
David Suk, Ki C Han, Sukhun Lee, Hyun Mo Sung
40-57
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PDF
CHINESE GAMBLERS’ PERCEPTIONS OF E-MARKETING MIX ELEMENTS FOR ONLINE CASINOS
Kin Meng Sam, Chris Chatwin
58-76
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PDF
EXAMINING THE IMPACT OF CASINOS ON ECONOMIC DEVELOPMENT: A SPATIAL ANALYSIS OF THE COUNTIES IN THE MID-ATLANTIC REGION
Andrew James Economopoulos
77-92
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PDF